Is Network Marketing a Scam?
Posted on April 20th, 2009 by Sandi Renteria
posted under: About This Blog
Many people are under the misguided impression that all network marketing businesses are scams. The reason they believe this is because there is so much hype around the business that they get into it because of the hype and then realize the hype was misleading.
Although there are many people who may mislead others in their pursuit of building their business, there are some who are attempting to develop a legitimate business and help other people access the same opportunity.
Network Marketing is a Business
First and foremost network marketing is a business. People come together to buy a product whether it is vitamins, travel or soap. There are thousands of opportunities today and many people make lots of money. The reason some people make money and others do not is simple: Some see it as a business, others see it as a get rich quick scheme.
If you enter a network marketing opportunity and work it as a business you will see a return. You may not get rich quick but you will get rich. It takes time to build just like any other business.
Network Marketing is a Pyramid Scheme
Pyramid Schemes were popular many years ago and many people fell for them. Many still feel for the corporate pyramid scheme. Corporations are structured so that a few people make money that are in top positions and everyone below them makes less. The top people profit from the little guys.
Network marketing is not a pyramid because everyone who enters into the business has the same opportunity to become wealthy. All they have to do is follow the formula that has been set out.
People like to call network marketing a pyramid because they get discouraged when they find out it takes a lot of work to do. They use sour grapes to say that it doesn't work and they were scammed. In reality they were not willing to do the work to produce the result they wanted.
Network Marketing Is About People
People are the foundation for network marketing and it should not be about selling anything. Instead, it should be about sharing an opportunity that you have that benefits many. If you learn to build rapport with people, get them to trust you and help them see the benefits of your business for them, you will be successful.
If you try to sell them a business, you will lose them every time.
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Network Marketing is a Business First and Foremost
Posted on April 23rd, 2009 by Sandi Renteria
posted under: About This Blog
When you first look at a network marketing opportunity most people are struck by the money that can be made. They get all excited and decide to start but they soon find out that there is more to it than just making money.
Every network marketing opportunity if done correctly is a chance to have a home based business that will eventually yield financial freedom. This happens over a period of time if you work the business.
The Key To Business is Lead Generation
Many businesses will tell you that they are successful because they know how to generate leads. Leads are easier to use than cold calling because if you find the ones that are already looking for an opportunity, you have less to do.
Some people purchase leads through Goggle and others have great systems for generating them. The more leads you have the more people you talk to and the more people will join your organization.
You must understand that generating leads is just one part of the process. You will also have to talk to people and know what to say to them when you call them to follow up on the lead.
The Key To Business is People
People do not like to be sold anything by a stranger. Because of this the way to get solid leads is to build a rapport first. By talking to people and letting them get to know you, you become someone they can trust. Once you have their trust you can find out what they need and see if you can fill the need.
Many people in network marketing make the mistake of trying to tell someone everything they could ever want to know about a business and more. The trick is to tell them a little and if they genuinely seem interested, you put them on with someone who knows more than you.
There are people in any network marketing business who have been in for a very long time. These people know the intricacies of talking to people and can help you with your calls.
When you start talking to people and they decide they want to join you in your business by creating their own business, it is very important to continue to talk to them. People have different learning curves and often the best producer will be someone who others will give up on.
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